Sunday, October 13, 2013

The Apple and the Worm

     This article is about the all familiar Apple corporation and its future as the leader in the smart phone and tablet market. As we all know, Apple has recently released the iPhone 5s and also the 5c, which comes with a friendlier price tag and a variety of color designs. Some of Apple's biggest competitors are Microsoft, with their windows tablets, Google, and Samsung.
     The author of this article asserts that China is the world's largest smart phone market, and has many devices that are being made by manufacturers that didn't exist when the iPhone first came out. According to the author, this competition isn't going to stay confined to Asia. Rather, it is going to bloom in the future, and eventually Apple is going to whither down and become nothing but 'just another brand' to choose from at tech stores.
    None of this seems to bother Apple's Tim Cook too much though. He explains that in there are splits in all markets in the world of technology. Its inevitable. The main difference in the unavoidable schism of the smart phone market is that most of the competition is about price and that is their only ability to achieve demand for their products. He continues that Apple's intention is to be an "upper end" company and with making a quality product that offers the utilities people need comes the upper end price tag.
     Apple has still acknowledged the ever growing market of cheaper competitors with the release of the iPhone 5c, which is less expensive and thus more affordable to a larger market of people. And with Apple's army of stalwarts world wide, the company is probably going to continue to stay on top for a long time.

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